I write clear, concise, accurate content that fits the tone of your business – whether it is for your blog, an article for a client newsletter, an opinion piece, or web content.
All content is evaluated for SEO and social media sharing potential.
Have ideas but not the time to craft them into a publishable piece? Let me do the crafting and I’m also a whizz at editing and polishing copy that has been written in-house.
Not sure if your idea has got legs? I can help you work through your thoughts and devise the best angle.
Stacey is a highly knowledgeable real estate writer (writes about other things too!) and was formerly Regional Editor for Estates Gazette. I have always enjoyed reading her articles which are hallmarked by insight and a purposeful clarity that leaves you more enlightened as a reader.
Anne-Marie Kesselman, marketing and communications specialist
Planning a campaign? I can help with your content strategy, suggest ideas for relevant and engaging content, different formats and platforms.
Marketing material, brochures, press releases and awards entries – all have a particular purpose.
My starting point for any copywriting project is understanding your target audience and what you want your copy to achieve.
From there I draft compelling copy that fits the tone and aspirations of your brand.
Website auditing and edits
Is it time for a website refresh? Want to make sure your web content is firing on all cylinders?
I can undertake an audit and edit your existing content to ensure it’s reaching its SEO potential, is engaging and effective.
I’ll also devise a strategy for future content.
The built environment was my stomping ground as a journalist for 20 years and as a result, I have an in-depth knowledge of the industry and sector.
It’s my niche but not exclusively so – I recently undertook some work on a website for a company selling loose leaf tea – I’m a writer and editor first and foremost.