👏 Abel & Cole.
I may be a regular customer but that doesn’t mean I don’t review the value I get from my weekly fruit and veg box delivery.
Abel & Cole don’t wait for me to cancel or reduce my order, instead, they occasionally send ‘A Little Freebie’ which makes me feel valued as a customer.
But not only that, the friendly note they put in with my freebie directs me to their website to a blog post with handy tips for upcycling the packaging.
So to recap:
👉 They have made me feel valued.
👉 They’ve given me another reason to visit their website.
👉 They have reminded me of their sustainability credentials which reinforce the brand image and appeals to my own values.
👉 Given me useful information/fun ideas.