Video: Is now the right time to publish B2B content?

With the world in the midst of the coronavirus crisis which is having a fundamental impact on personal liberty and how businesses operate it might not seem like the right time to be publishing B2B content.

In this video, I talk about about the challenge and why writing and creating B2B content is a good idea.

➡️ Same rules of quality and appropriateness content apply.

➡️ Important to be visible.

➡️ Huge appetite for information, analysis and shared experience.

➡️ Comment and engage if you are still concerned but want to stay visible.

How I got a portfolio career

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Photo by Kelly Sikkema on Unsplash

Last year when I was exploring what I wanted to do next in my career I met with a careers advisor who suggested a ‘portfolio career’ might be the direction to go.

I wasn’t entirely sure what a portfolio career was and how you approached getting one but looking back over the past 12 months of self-employment I now know.

It’s happened by stealth rather than design, people asking me if I can take on certain work.

My ‘portfolio’ of work to date covers a lot that is obvious but also many areas I hadn’t initially considered as a freelance:

• Content writing

• Copywriting

• Ideas generation/content strategy

Continue reading “How I got a portfolio career”